PAUL C. CARR
BETTER COMMUNICATIONS FOR BUDGET-CONSCIOUS BUSINESSES
Business guidance that works for every business.
Then keeps on working.
On target
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Describe some quality or feature of the company. Write a short paragraph about it and choose an appropriate icon.
EMBRACING YOUR PRESENT • IMPROVING YOUR FUTURE
A big-picture formula that raises your bottom line.
We blend smart marketing
with studied customer experiences
and meticulous reputation management.
OUR CONNECTED GROWTH MODEL
We integrate four essential pillars to help businesses thrive and grow.
Message | Marketing Communications
Strong marketing communications are the voice of your brand — the way you tell your story, share your value, and connect with the people you serve. It’s not just about looking polished or sounding professional; it’s about creating clarity, consistency, and trust.
Whether it’s a website headline, a social post, or a face-to-face message, effective communication bridges the gap between what you offer and what your audience needs to hear.
Experience | Customer Experience Strategy
Mapping and refining the customer journey to ensure every touchpoint reflects your brand promise.
Each customer interaction is a reflection of your brand — and a chance to build loyalty. We help you map the customer journey, identify pain points, and create moments of delight that turn first-time visitors into repeat fans. From onboarding to follow-up, we align your service delivery with customer expectations, so your business not only meets the mark — it leaves a lasting impression.
Your Reputation | Reputation Management
Helping you manage and earn trust, respond with integrity, and stand out for the right reasons.
Your reputation is your most valuable form of currency — and it’s shaped in real time. We teach you how to monitor what’s being said about your business across review platforms, social media, and search engines, helping you respond quickly, professionally, and constructively. Whether it’s highlighting positive feedback or addressing concerns with care, we help you protect and strengthen your good name. Because in today’s market, trust is everything.
Partnership Perspective | All eyes are on you and your progress
We bring big thinking to small business challenges. Our work is grounded in strategy and creative execution—helping you show up with impact and consistency.
With decades of strategic experience in brand communications and customer-focused business solutions, we understand that your reputation is your greatest asset.. Our shared CX framework doesn't just resolve reputation crises — it proactively builds loyalty, customer trust, and sustainable business growth.
PAUL CARR
Your Primary Consultant
You may know Paul as the founder and publisher of The Sturbridge Times Magazine or the creative and strategic force behind Strategen Advertising, the former medical device marketing agency.
A few years of Cape Cod retirement didn’t suit Paul ... (not much of a golfer or surfer) ... so he’s back in the saddle near his old office in Central Massachusetts, helping grow local businesses through a blend of marketing and client education around customer experience and reputation management.
Paul accepts content writing and strategy assignments independently. At the same time, he and his associates help lift small-to-medium businesses by assisting them in communicating, delivering meaningful customer experiences, and building a proud reputation. With specialties in medical aesthetics, wellness, not-for-profits, and service-based industries, Paul brings an array of marketing expertise that’s mindful, practical, and tailored to his clients and their customers.
And, by the way, Paul and his associates work from their home offices — so no one is passing along a significant overhead.
CLIENT OBSERVATIONS
"PAUL CARR IS A MARKETING CREATIVE AND QUITE A BIT MORE.
Paul can walk into a meeting and be fully present to the challenges discussed, the value he can contribute, and the perspectives and needs of the people in the room. He sees challenges through multiple angles and settles easily into his position as a creative and strategic asset without fanfare. Paul recognizes potential pitfalls before they occur and is a sharp, experienced, and finicky stickler for good form — from grammatical to visual design to superb outcomes. It strikes me that Paul's greatest joy may be found in teamwork, though he delivers effectively and voluminously as a single-source asset. Paul is a credit to every project he touches and is a pleasure to know."
MARINA KAMENAKIS
Sr. Vice President of Global Marketing & Clinical Development, Cutera
978-376-8486
"WE BROUGHT PAUL CARR IN TO ESTABLISH BRANDING for The Hartford Bishops' Foundation in the Archdiocese of Hartford, CT, and its associated archdiocesan capital campaign, Forward with Faith. For more than two years, Paul did a superb job establishing the corporate look-and-feel and creating content for the Foundation and its many messages, including Case Statements, while crafting key messages for donor outreach and board recruitment. His work was outstanding, and I highly recommend working with Paul if you ever get the opportunity."
JOHN LAFRAMBOISE
Philanthropic Consultant for the Archdiocese of Hartford
President, Crown Park Corporation, Toronto
519-259-3636
